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  3. PuroClean Franchise Vs. ServiceMaster Restore: How They Compare
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PuroClean Franchise vs. ServiceMaster Restore: How They Compare

2023-06-01

The restoration industry plays a vital role in restoring properties, protecting health and safety, and supporting individuals and communities during challenging times. The demand for restoration services stems from the need to address and recover from unforeseen events that cause damage to properties. The specialized skills and expertise of restoration professionals, coupled with the desire to protect investments and ensure a safe living or working environment, contribute to the sustained demand for restoration services.

High Demand for Restoration Services

Natural disasters such as hurricanes, floods, wildfires, and storms can cause extensive damage to properties. These events can result in a sudden surge in demand for restoration services as affected individuals and communities seek professional help to repair and restore their homes or businesses.

Plus, unforeseen events like fires, water leaks, sewage backups, or mold outbreaks can occur at any time and cause significant damage to properties. Restoration services are required to address the aftermath of these incidents, mitigate further damage, and restore the affected areas to their pre-damage condition.

As needs grow, so does the size of the restoration industry, which is now valued at $8 billion and projected to reach $115 billion by 2030 based on numbers from Straits Research.

PuroClean Franchise Information

If you’re interested in an investment in this industry, you may be looking at business ownership with the PuroClean franchise. Based on information taken from the PuroClean franchise website and Entrepreneur, the company has been in the damage remediation business since 2001. They offer 24-hour property emergency restoration services, using the nickname “The Paramedics of Property Damage.”  Those interested can either become a new franchise owner or convert their existing company to rebrand as a PuroClean. Among the services provided:

  • Water damage restoration
  • Smoke and fire damage restoration
  • Mold removal
  • Virus and biohazard cleanup

Consider ServiceMaster Restore

When you compare brands, ServiceMaster Restore has been leading the restoration industry for more than 65 years and is a trusted name. As a franchise owner, you serve your community as an essential service 24/7 in times of crisis. ServiceMaster Restore handles:

  • Water damage restoration
  • Fire and smoke damage
  • Weather damage
  • Mold remediation
  • Odor damage
  • Specialty services (like taping and boarding up, hoarding clean-up, and pack-out)

Comparing Brands

In a side-by-side comparison, here is the breakdown between the PuroClean franchise cost and ServiceMaster Restore.

 

PuroClean

ServiceMaster Restore

Startup costs

$88,755-$231,655

$252,675-$358,810

Franchisee fee

$55,000

$72,500

Net worth requirement

$250,000

$250,000

Cash requirement

$85,000

$150,000

Royalty fees

3%-10%

$250 or 10%

No. of units

377

2,300

Exclusive territories

Yes

Yes

*SOURCE: PuroClean website, Entrepreneur

What Sets ServiceMaster Restore Apart

When looking at the cost breakdown, both brands are very competitive. Comparatively, both brands provide franchise owners comprehensive training for restoration services, certifications, and know-how to work closely with insurance carriers.

But in an industry like restoration services, experience matters. Fact is, we have more than triple the experience of PuroClean. And we offer a broader array of services as well. Those are some of the reasons our brand has a higher startup cost range and a higher initial franchise fee.

When a homeowner is dealing with the destruction of their home due to wind or water damage from a storm, they want a trusted name with decades of experience. The homeowner wants to know that the water restoration franchise team that has come to their home to repair and rebuild is compassionate, competent, and experienced, and that’s what ServiceMaster Restore is.

If you are ready to be part of an essential service in your community, backed by the trusted name ServiceMaster Restore, then let’s get started on your road to franchise ownership.

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