Reaching commercial customers in your market
When a commercial property experiences water damage, fire, or another unexpected loss, property managers need restoration professionals who can respond quickly and minimize disruption. For restoration franchise owners, connecting with these decision-makers can open the door to additional projects and repeat business. Knowing how to grow your restoration business through commercial accounts starts with understanding what property managers need and how your services can fit in with their priorities.
Creating relationships with property managers
Property managers typically oversee multiple buildings, each with different requirements and emergency response protocols. To better understand these needs, owners meet with property managers, usually by conducting a walkthrough, to learn about their properties and explain their team's restoration capabilities. These conversations can also create opportunities to discuss emergency preparedness. Reviewing response plans before disaster strikes gives property managers a chance to become familiar with the services you provide and set up a pre-loss agreement with your team. Beyond direct relationships, connections with insurance carriers also play a role in account development, particularly when the project involves coordinating claims and managing larger losses.
What it takes to be ready for commercial restoration work
When serving commercial properties, owners may encounter challenges that they see less frequently on residential projects. Larger facilities often require additional equipment, specialized technicians, and specific protocols to engage with multiple stakeholders. Franchise management becomes especially important as owners pursue commercial work. Your team needs to be prepared to handle complex projects while keeping property managers informed and restoration work on schedule.
Access more commercial opportunities with ServiceMaster Restore®
As part of a disaster restoration franchise, our owners have access to network tools that support commercial account development, including ongoing professional development, marketing resources, and sales training. Additionally, our national and regional insurance relationships help connect franchisees across our network with restoration opportunities.
For projects requiring a larger response, our large-loss division, ServiceMaster Recovery Management® (SRM), coordinates national commercial restoration efforts. Through this program, qualified franchisees may have opportunities to mobilize and assist with larger projects when additional resources are needed.
Interested in the commercial side of restoration franchise ownership? Our development team is here to help you learn more about how ServiceMaster Restore® helps owners pursue this segment of the industry.